The marketing landscape is undergoing a monumental shift. In the first installment of our 3-part series on Creative Transformation, we dive deep into the world of GenMedia—the intersection of Generative AI and media delivery. How is AI scaling human creativity rather than replacing it? What does this mean for the day-to-day operations of marketing teams and creative directors?

Our panel of experts explores the ripple effects of this transformation, from hyper-personalized content at scale to the restructuring of the modern marketing function. In this episode, we hear from: Charlotte Plastow, Product Marketing Manager at Datatonic Ant Hill, Principal Consultant, GenMedia + MarTech at Google Cloud Mandie Quartly, AI + ML Customer Engineering Specialist at Google Cloud Disha Panchal, Head of Cloud Architecture at Datatonic.

Ready to start your own Creative Transformation? Datatonic helps businesses leverage the power of Google Cloud and Generative AI to stay ahead of the curve. Whether you’re looking for a GenAI Audit or a full-scale Production roadmap, our experts are here to help.